Over the course of the twentieth century, the media and television have had a tremendous impact on the dissemination of news and information. Recent advances in technology have created innovative ways of transmitting news. I guess you could dub these telecommunications technologies like - cable television, interactive television, electronic mail and the Internet the "New Media".
Today, the public can choose from an abundance of media sources. However many people question whether much of what they are reading, hearing and seeing is reliable. I know I often question if reporters are using credible sources or checking their facts. I know I personally think that news conglomerates - companies that own more than one newspaper, magazine, or television station - are more concerned about generating profits than providing legitimate, accurate news coverage. I personally am apprehensive about the media's preoccupation with sensationalist topics. I have noticed over the last few years, the press has become obsessed with stories such as the death of Princess Diana, the O.J. Simpson murder trial, the scandals surrounding President Clinton, School killings, and even
TV promotes conflict in another way too: through its advertising. Young children innocently believe that the promises of TV ads are true, so they ask for products that they see. When I worked in a grocery store I would often see in the grocery aisles, adult refusals turn into an argument between the parent and child. I have noticed that commercials for sugary foods make up a large part of the advertising aimed at children. When the parents give in to children's demands, young TV viewers come to prefer these snacks and are convinced by TV messages that they are healthy.
Young children are especially likely to be influenced by television. One reason is that below about age 8, children do not understand a great deal of what they see on TV. Because they have difficulty connecting separate scenes into a meaningful story line, they do not relate the actions of TV characters to motives or consequences. Young children also find it hard to separate true-to-life from fantasized television content. Not until about age 7 do they fully realize that fictional characters do not retain the same roles in real life. These misunderstandings increase young children'
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