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Bulgarian WIne in Germany

Germany is the world's most significant market for wine. More than fifty percent of wines consumed in Germany come from foreign producers. In 1999, imports have been equivalent to 12.4 million hl at a total value of two billion dollars. Core countries to import to Germany are EU countries (around 80%), namely Italy, Spain and France. However, the share of imports from non-EU countries has been around 15% with forecasts of further growth by year 2000 to 19%. Bulgaria, Macedonia and Hungary are the principal non-EU suppliers. The bulk of imported wine (not including liquor and sparkling wines) is red wine, accounting for 55%.

German Imports of Wine from Selected Countries -1998 (January - October)

Germany produces primarily delicate, light white wines with low alcohol and some red wines. About 80 percent of the vineyard area is planted with white grape and 20 percent with red varieties. German wine production is characterized by small-scale viticulture. Two thirds of the viney


5. http://www.fas.usda.gov/htp/horticulture/wine/winem.pdf; World wine imports table.

Source: German Wine Institute, Annual Report (Changes made for the purposes of the case)



Some common words found in the essay are:
Spanish Italian, Spain Italy, Beverages Law, Bulgaria EU, Report Changes, Demand Germany, Argentina USA, Tot Sales, Italy Spain, Trade Channels, market share, bulgarian wine, german market, gain report, german wine, red wine, food beverage, gain report date, report date, service gain, agricultural service gain, bulgarian wines, service gain report, foreign agricultural service, 1996 1997 1998,
Approximate Word count = 1678
Approximate Pages = 7 (250 words per page double spaced)


  

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