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Cisco Systems Business Strategy

Cisco Systems, Inc. is the worldwide leader in networking for the Internet. Cisco's Internet Protocol-based (IP) networking solutions are the foundation of the Internet and most corporate, education, and government networks around the world. Cisco is famous for its routers and switches that link networks and power the Internet. It also makes network access servers and management software. Although the company is very young, it has achieved an enormous growth in the last decade. The computer networking industry is an extremely fast paced business. Technology is constantly evolving, forcing companies to come up with more innovative products. The customers are well informed about the market and very demanding. They can easily switch from Cisco to one of the numerous competitors. The competition is very tough with more companies moving into the networking industry. The laws and regulations are only starting to form, which makes outcome even more uncertain. However, the rewards are!

far greater than risks: in 1998, Cisco had net income of more than $1 billion and was growing at 31% rate. The success of the company was due to the groundbreaking research and development, exceptional marketing and excellent staffing


otch and have much credibility and respect in the information technology field, and this program must be no exception to the rule.

The most interesting aspect of Cisco's task environment is the fact that the corporation becomes partners with the external stakeholders mentioned above. For example, the Globally Networked Business function the corporation uses allows them to be connected with their customers and suppliers on a real time basis. This is a great strength for the company and will be discussed in more detail in the SWOT analysis to follow.



Some common words found in the essay are:
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Approximate Word count = 10823
Approximate Pages = 43 (250 words per page double spaced)


  

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