It all started in the 1950s when Ruth Handler saw her daughter, Barbara, and her friends playing with paper dolls. They liked to imagin the dolls beeing different persons who were working, swiming, playing with friends etc.
Ruth, who owned the company Mattel with her husband, understood that pretending how the future would be was part of growing up for kids. She did some research and found that there was room on the market for a doll like Barbie. Mattel had been making lots of toys before Barbie but when Ruth said that she wanted them to make a small doll for kids all the men in the staff had their doubts. Many different designs were done before the first Barbie was introduced on the 9th of march 1959. Barbie was named after Ruths daughter. Barbie was then a teen-age fashion model who was very different to the dolls the kids played with at that time. The buyers were at first
more than 105 million yards of fabric has been used to create them.
In the 1970s Barbie wore very different clothes just to be trendy. She for example wore glittery disco outfits and got a suntan. Her face was redone. She now got an open-mouth smile.
Barbie has given lots of kids better self-esteem by showing them that you can be what you want. Barbie has been a surgeon, a president candidate, an aeroplane pilot and a dentist etc. The kids nearly have her as a rolemodel. They think if she can do it, so can they! Barbie is actually many kids best friend.
The best selling Barbie was the totally hair Barbie which I have here.
Barbie is now sold in more than 140 countries around the world.
Barbie isn't only liked by kids. There are today thousands of adult collectors. They don't always play with them. They just collect them. But it isn't only women who collect, men do too. There are clubs, magazines etc for adults
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