Customer Care Improvemnet

A detailed Summary of Customer Care Improvemnet

Following the article in the Standard Newspaper dated 8/07/1998 on "Customer Care Improvement by Robert L Fousler (MD) Consultant s for Effective Training, I am in total agreement with him concerning the points that he has put forth concerning Customer Care within business organizations.

Customer Care is an important point in management and should be carried out by any manager within any business organization irrespective of what departments he is directly of indirectly in charge of. It is important to note that a business or organization cannot effectively attract customers /clients if it cannot deal with its internal clients. In any business/organization, internal clients are the employees within the organization.

Mr. Fousler mentions that in Kenya, many industries in the market and developing from a "Sellers" ma

Most service industries, if not all, are all client/customer oriented and they depend on the client to pay for their services that are intangible. With this in mind, it is in their best interest to ensure that the services they offer are useful to the client and that the Customer Support is highly advanced and effectively operational. In reference to this, it is important for organizations, particularly those in the service industry, to realize that their future success is dependant on managers viewing their staff as the most important assets they have and that everything depends on how they work as a team.

He also highlights the importance of Customer Care in any organization and says that it is not wise to train only certain sections in the organization since everything everyone does in the organization has an impact

Some common words found in the essay are:
Customer Care, Customer Support, Customer Service, Effective Training, customer care, Standard Newspaper, , external customers, internal clients, business organization,

Approximate Word count = 556
Approximate Pages = 2 (250 words per page double spaced)

Category: Miscellaneous

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