The United States has become royalty of the fast food industry and there have even been books and documentaries concerning the culture. Families today are on the move constantly, whether going to work, school, sports events, meetings, or social events. Driving through the "drive-through" has become a common routine and for many, a daily ritual. Society has become a "drive-through" society for everything from banking to prescriptions to dry-cleaning. People do not like to get out of their cars unless it is absolutely necessary. And driving up to a window to pick up food has become as much a way of life as the remote control for electronics.
In the year 2000, people in the United States spent approximately $110 billion on
Therefore, since society is well established as a "drive-through" society and is becoming increasingly health conscious, there seems to be a market for fast food - "drive-through" health food. The format would be identical to the fast food restaurants, however, instead of driving up to a menu that offers fried fish or processed burgers, the menu would offer healthy choices such as avocado/sprout sandwiches on whole wheat, vegetarian burgers, chicken salad, tuna salads, raw vegetables, variety of salad selections with healthy dressings instead of the heavy cheese dressings offered by most fast food restaurants. Packaging could be kept to a minimum and consist of recycled products. Moreover, fast food restaurants are often acc
All papers and essays are for research and reference purposes only!
Copyright 2002-2009
Direct Essays , LLC. All Rights Reserved. DMCA Webmasters make $$$$