So why is a plan so difficult to implement? Strategy implementation places a huge burden on the shoulders of management as many are not comfortable with the unknown or understand the range of possibility and opportunity. Mukherji explains, "the fast paced and complex environment of business bears little resemblance to the more artificial, organized and simplified world of the MBA" (Mukherji 2001) or in other words, many managers have not been taught how to develop new ways of applying their skills. Much of strategy begins and end with the type of people one surrounds themselves with durin

It is also that imperative that leadership be present at every level within the organization's structure to ensure adequate communication down the line of command. Communication is vital for an organization to remain healthy as with proper communication, information is not withheld or forgotten. Adequate communication via written, oral or electronic keeps all members of the team aware of the climate in which they work. It also gives each employee the power to build upon the company's culture because with open communication comes flexibility. Out of flexibility comes the opportunity for creativity, new ideas and innovations-all at an advantage for the company. Out of creativity and new ideas come possible new products or services and also ways in which to improve present products and services. This keeps the organization on its toes and at a competitive advantage with similar companies in the mark

Some common words found in the essay are:
MBA Mukherji, , adequate communication, products services, mukherji 2001, strategy begins, competitive advantage, strategy implementation, creativity ideas,
Approximate Word count = 610
Approximate Pages = 2 (250 words per page double spaced)