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michael jordan-king of the court

When I began my report I didn't know much about Michael Jordan, but I did know that he was "undoubtedly the greatest player in the history of the NBA" ("Michael Air Jordan" 1). It seemed like every time I heard the word basketball I also heard the name Michael Jordan. There's just no avoiding him. If you are watching television you might see him playing basketball or golf. If you were reading a magazine there will probably be an advertisement with his picture. If you were walking down the street you might see a kid wearing Air Jordan shoes or a Bulls jersey with "JORDAN" on the back of it. This man is probably as recognizable as the Pope.

When we were asked to start thinking of our topics for our research papers Michael Jordan had just announced his retirement from basketball. There were all of these specials on the sports channels and the news so I had to find out what all the commotion was about. This is why I chose Michael Jordan to be the topic of my research paper. I hoped to find out how he became to be considered the greatest basketball player to ever play the game. I learned about a lot about Michael during the first week of my search since he was getting so much attention from


Perhaps Michael's most memorable collegiate moment occurred while he was a freshman. On March 29, 1982 the University of North Carolina basketball team was facing off against the University of Georgetown in the national championship game. With the University of North Carolina trailing by one, freshman Michael Jordan launches the winning seventeen-foot jump shot with just seventeen seconds left in the game. This amazing basket is often referred to as "The Shot". Later on in his years at UNC Michael captured both the Dr. James Naismith Award and the John Wooden Award in 1984. He was also named the NCAA College Player of the Year in 1983 and 1984.

Over the year Jordan kept getting better and better so a lot of companies thought that it would be good idea if they would sponsor Jordan to get some publicity for their products. Some companies Jordan has endorsements with are: Nike, Gatorade, Ballpark, and AT&T. Michael made a lot of money from endorsements, especially Nike. "No company enriched more than Nike or benefited more from his career" (Halberstam 412). Through 1998 Michael had made around $130 million from Nike.

Now that Jordan was in the NBA it was his big chance to make his mark and become a star. He made a very good first impression in his first season by being named to the NBA all-star game and winning Rookie of the Year honors. Michael Jordan became very familiar with being in the all-star game through out the rest of his career making it back every year from 1985-1993 and from 1996-1998. There were a lot of things that Michael became familiar with during his career with the Chicago Bulls such as: winning the NBA Most

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Approximate Word count = 1117
Approximate Pages = 4 (250 words per page double spaced)


  

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