Need for Speed
Super Chevy is a monthly periodical, which is aimed at providing owners of high performance Chevys dealing with Chevy related events and technical information and testing. The magazine is focused at readers who have a love affair with high performance Chevy cars and trucks. The culture portrayed in this magazine is one obsessed with a need for speed and the desire to make their Chevy the fastest and coolest looking one around. Almost every ad and article in the magazine dealt with a product, which enhances either the performance or looks of a Chevy. The culture of Super Chevy readers is one in which their cars are part of their lives in very special ways, mainly spending any free time and especially money on modifying and working on their cars. Most of the parts and projects consumed either a great amount of money, time, or both. Super Chevy's audience consists of a wide range of readers which vary in many aspects including income, education, and even occupation and race. The fact that Super Chevy readers come from all different walks of life is what makes each reader's car just as individual as them. "How to Bring Power and Consistency to Drag Racing." This is one of the many catchy slogans, which
It is clear that the culture, which is a part of Super Chevy magazine, is one that holds cars, especially Chevys, as not just a mode of transportation, but also a staple of their way of life. For most of the people who belong to this culture, a great deal of time and money is spent on enhancing their pride and joy. Because of this, each car is a reflection of the owner's personality. Furthermore, this, along with the primitive need to do faster is at the basis of this culture's thirst for performance improving knowledge and parts. In addition, Super Chevy readers are looking for a magazine that will help make their car projects easier and less expensive by providing procedural insight and ads for many well-priced parts. This ends up saving time and money. The focus on saving money while maximizing performance can be found in an abundance of ads. For example, an ad for Erson Cams states, "Matched for Maximum Performance and Value!" Another advertisement for Sportsman Racing Products high performance pistons promises "Superhero Performance At a Mortal Price." Ads similar to these, which claim affordable prices, appear throughout the entire magazine. There is even a section called "Parts Bin," which showcases some of the newest go-fast goodies in the market. However, these parts, not considering installation costs, are quite expensive. This indicates that the income and social economic status is above average. Yet, the Super Chevy culture contains readers from the upper lower class who drive slightly modified early nineties Camaros to those in the upper middle cl
Some common words found in the essay are:
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Approximate Word count = 1068
Approximate Pages = 4 (250 words per page double spaced)
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