volkswagen heads east

Competition in the global auto industry has become increasingly fierce among the dozen surviving major manufacturers in the early 1990s. With the dramatic successes of the Japanese leaders (Toyota, Nissan, and Honda), both the North American and European industries have become subject to intense rivalry among U.S., Japanese, and European automakers. If we look at the Table 1, it shows the positions of major competitors in Western Europe during 1990. These conditions have led to calls for protection in the European Community against outside producers, as well as responses by the European car companies looking to solidify their positions.

The increasing intensify of competition in Europe appears to due to several factors. First and the most important, the Japanese firms expanded their local production aggressively in North America during the 1980s, and now they are looking to the European market as the last major target in the global industry where their positions are weak. The leading Japanese firms, with their high quality and low-cost cars, produced growing profits and market shares during the late 1980s at the same time as their U.S. and European rivals (broadly speaking) have face

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Some common words found in the essay are:
America Japan, European Community, SEAT Volkswagen, Peugeot Citroen, Soviet Union, European Communitys, North America, Volkswagen Volkswagen, East European, Western European, ownership skoda, east german, eastern europe, czechoslovak government, auto market, european auto market, cars 1989, foreign buyer, production czechoslovakia, table 1, business eastern europe, north america,
Approximate Word count = 2984
Approximate Pages = 12 (250 words per page double spaced)