The Specialist Music Press was first started to provide a variety of information relevant to different areas of the music industry to young people who had developed a particular interest in music. Before this point there was nowhere for music lovers to read about their favourite artists and information could only be found on the radio.

The Specialist Music Press grew in popularity as wider ranges of magazines focusing on specialised areas of the industry were developed and this popularity has been recognised by a number of other format magazines. Lifestyle magazines such as FHM and Cosmopolitan now incorporate sections on music, film, books, and in some magazines, computer games. The addition of these features to the already extremely popular Lifestyle genre has created devastating competition to the S

pecialist Music magazine as readers of the Lifestyle magazines no longer need to buy separate supplemental magazines for each of their interests to find out up to date information. Specialist Music magazines were often purchased in addition to a lifestyle or similar magazine but the introduction of music features into the Lifestyle genre has meant that, unless a reader requires more detailed information, or unless an issue of a Music magazine contains a feature on a favourite band, there is less need for readers to purchase a Music magazine as well as a Lifestyle magazine.

The format of the music magazine is currently based solely around music. The Specialist Music Press is losing its audience to Lifestyle magazines, which incorporate a variety of different features into their magazine as well as the main lifestyle sections. The specialist music press could develop its format to mimic that of the Lifestyle magaz

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Approximate Word count = 619
Approximate Pages = 2 (250 words per page double spaced)