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coke vs pepsi

There are two famous beverage companies, Coco-Cola and Pepsi, have competed dramatically and distributed the beverage market profit for several decades. In the free market, it is hard to exactly tell which one is the winner within the perfect competition, because both companies use different style of commercials and product to expend their markets. Personally, I believe that Coco-Cola earn higher profit than Pepsi because Coco-Cola has better marketing strategies and the representatives for their commercials and TV ads cost is lower. I would choose to drink Coke over Pepsi. Because Coke has fair marketing strategy that attracts all generation of people of all ages, whereas Pepsi targets mostly younger generation, and tries to make an image of Coke as an uncool drink, and Coke has made more people to appreciate its value and product than Pepsi. Therefore, we should drink Coke that knows how to appreciate all audiences of all ages, regardless of their ages and genders.

It is interesting to hear Pepsi won the taste test. So, have coke. How can this be? Coke tastes better than Pepsi and Pepsi tastes better than Coke. What is the difference between Coke and Pepsi? If we compare the two labe


I believe that Coco-Cola Co has more advantages to win this beverage war. For instance, some people prefer to see Pepsi¯s commercial ads and they might like Coco-Cola¯s taste. Imagine that if those two companies merger together, we will not have second choice while we drink coca and we will lose the chance to see the different and interesting ads. The beverage market will become bored. Therefore, no matter which one is really coca giant in the market, we prefer get more choice and fun from both of them.

For some people, they argue that the taste of Coke and Pepsi are the same. However, there are some people argue that Pepsi tastes sweeter and has much bubbles in it; therefore, Pepsi win more consumers, especially the young generation. However, this is not true. The young generation will change their preferences more quickly than the old generation, if a company uses young generation to determine most parts profit they gain from them, which is not going to make those profit very stable. Thus, Pepsi Co. would lose their customers easier. Compare to the Coco-Cola Co., more older generation customers are more stable at their preferences. This situation would benefit for the Coke so that Coco-Cola will earn more profit and outlast in beverage market.



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Approximate Word count = 955
Approximate Pages = 4 (250 words per page double spaced)


  

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