Airborne Express
In a highly competitive industry the structure of a firm is very important to its success. Today firms are moving away from the centralized structure of the past, and adopting a more decentralized structure (Management Challenges in the 21st Century p 315). The air express industry is no exception. FedEx, the leader in the air express industry since the late eighties, is also leading U.P.S. in the race to become decentralized. Airborne Express is not even in the race. In order to compete in today’s changing environment, Airborne Express needs to move away from its old fashioned centralized structure and form a more decentralized structure. The old fashioned structure is not the only variable that makes Airborne the follower in the air express industry. The Internet and information systems are transforming the air express market into an electronic commerce market, and Airborne needs to transform it’s operations to meet this growing market. This report describes the strengths and weakness of the organizational structure of Airborne Express. Furthermore, it also gives recommendations for future changes in Airborne Express. The first section of this report addresses how the organization of the firm evolved, and what changes
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Some common words found in the essay are:
Airborne Express, Washington CEO, Airborne Expresss, Technology Enterprise, Traffic World, Times Nov, Air Transport, Management Challenges, Associated Press, Federal Express, airborne express, air express, express industry, electronic commerce, express companies, air express industry, commerce market, electronic commerce market, air express companies, decentralized structure, online internet, feb 1999, institute technology, institute technology enterprise, online internet 16,
Approximate Word count = 1759
Approximate Pages = 7 (250 words per page double spaced)
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