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After setting off a storm of consumer complaints earlier this week, Apple Computer Inc tried to make amends Friday by reversing a retroactive price increase for a small number of customers who had pre-ordered its new top-of-the-line G4 PowerMacs. Earlier this week, Apple said it was unable to offer the G4 PowerMac model equipped with a 500-megahertz processor until early next year because of supply constraints at its main chipmaker, Motorola Inc. Apple then ratcheted up the price on the 350, 400, and 450 MHz models that it could supply, trying to offset the lost potential revenues that the 500 MHz G4 would provide.
I believe that Apple might have broke even concerning this ordeal; however, let's examine the specifics of both sides of what transpired here:
Quotes talked about in this paper
- "...I'm thinking of buying a Dell or something. Some people are saying it's time to go to the dark side," he added, ...
Names mentioned in this research paper
a Macintosh loyalist,
Companies talked about in this research material
Apple Computer Inc, Dell, Intel, Motorola Inc,
Keywords referenced in this research material
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