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pokemon

Just a little more than year ago a Japanese series has incorporated itself into American television, and has taken the entire U.S. by storm. By now you should know what im talking about, if not were have you been. "Pokemon" a show about a young boy named Ash, and his friends Pikachu, Brock, Misty, and a cast 150 other Pokemon. I cant forget the comical bad guys Team Rocket. Pokemon has a way of life for some young kids in the way of TV series, toys, video games, t-shirts, trading cars, and recently released motion picture. Is Pokemon just an entertaining Japanimation show about a brave young man prom Palate town and his Pikachu or is it much more.

The Japanese company created the characters three years ago as a Game Boy game. A TV show followed a year later. The game and the TV came to the United States a little more than a year ago. "Mike Ado" a KB Toys clerk in Fairoaks says the really popular Pokemon toys ran out by Thanksgiving. Christmas is over and people are still looking for the toys. While many parents will spend considerable time and money feeding their child's fad frenzy, experts warn that these toys can never substitute for parental time and attention.

"Dr. Michael Brody, a child psychiatrist with


offices in the District and Potomac, says children can benefit from these fads. They can learn socialization skills, and many play happily with their Pokemon collection. But he is concerned when parents contribute to the obsession, buying toy after toy as substitutes for parenting. Dr Brody says parents, perhaps guilty about not spending enough time with their children try to satisfy their fad needs.

Pokemon has gone beyond any other trend or fad. Years ago we saw Star Wars items selling across all kinds of merchandise lines, but nothing like this. While admitting it's virtually impossible to predict what makes a concept evolve into a fad. Ms. Gordon notes five key characteristics. It has to have collectibility. It has to be inexpensive so children can buy more than one. It has to appeal to boys as well as girls. It has to be fun to play with that's what gave Beanie Babies more than their 15 minutes of fad fame. Finally it has to be fueled by a great marketing machine. It's the trading rather than collecting the has disturbed most educators. After reports about thefts of valuable cards and older children taking advantage of younger collectors in inequitable trades, many schools have prohibited children from bringing in anythin

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Approximate Word count = 842
Approximate Pages = 3 (250 words per page double spaced)


  

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