Other Peoples Money
At what cost does a company deserve to be taken off of life-support? While Gregory Peck would say that a surviving, long-lived company is worth saving, Danny Divito sees it differently. "Who cares?" he asks. The company is actually an investment, and no investment in need of life-support is worth saving. Not only do Peck and Divito see the company differently, they also relate to their audience on different levels. In their speeches in Other People's Money, Peck and Divito use ethos, pathos and logos with varying amounts of success in their stockholder addresses. By analyzing the way that ethos, pathos and logos effected the audience for first Peck, then Divito, it is possible to determine for whom to vote and why. Beginning with wonderful composure backed by a familiar audience, Gregory Peck begins creating creditability for his case by mentioning his experience and personal relationship with the voters. The audience is to believe what he has to say because of his history and because some of them have worked side by side with him. They are supposed know that through the experiences they have shared with him, he is competent and has good character. Peck also reminds the audience that this is "the 39th (meeting) of whi
After examining the methods by which Peck and Divito relate to their audience using ethos, logos and pathos, it is evident to group 7 that Divito is the right person for whom to vote. While most people might not be proud of this decision, going against the direction in which their emotions pull them, true investors will have no trouble using logical appeals to back up their choice. Viewers of the movie are most likely detached entirely form the company, and therefore are effected more strongly by the logos-based argument provided by Danny Divito. ch I am addressing you as your Chief Executive." This one statement brings up history, Peck's high position and his connection to the audience. By emphasizing his similarity to the audience, as well as bringing up his position in the company, Peck does an excellent job of building his credibility (Adler and Elmhorst 428). Peck's attempt at logos comes next and is provided through examples in the past where the company had its better days. He mentions that once, the company was strong. Twice, Peck mentions that this is the company's 73rd annual meeting, an obvious attempt to transfer some of the company's positive results from the past to the present. According to his logic since that was true then in the future the company will become prosperous again. This is by far the weakest part of Peck's argument. Perhaps because he has no logical reason to keep the company, he relies on ethos and pathos to persuade the audience. Danny Divito builds his creditability through competence and composure of his speech. He seems not to focus on his character. Divito's competence is shown mainly through his past success in other business deals and expert knowledge of business transactions. Peck himself mentioned how many companies Divito had dealt with. Aiding his creditability, Divito's composure is evident throughout the smooth delivery of his speech. Like Peck, Divito empathized
Some common words found in the essay are:
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Approximate Word count = 1308
Approximate Pages = 5 (250 words per page double spaced)
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