Another point made in her article is the concept of flow as a way of explaining the effect of immediacy the experience of television gives. Television becomes this continuous never ending sequence in which it is impossible to separate texts. This idea of liveness smoothes over text breaks for things such as commercials. This is a fascinating idea because live programs are the most popular, and since this concept makes us not really realize when commercials are going to occur, we end up watching commercials more, creating a large and very tuned-in audience for advertisers. This exper

ience of flow relates with the television-viewing situation because the set is in the home. It is always available, is a part of everyone's daily lives, and one can intercept the flow at any point. Television is designed to be watched casually, without full concentration, and only the commercials command attention and try to dazzle you for your attention. I know that I usually turn the televi!

The idea of the morning television program creates a perfect study of this ideology of a live program. The flow of these programs alternates between different medias and between local and national stories. There is a constant clock on the bottom of the screen during these programs in order to remind you that what you are watching is indeed live. The live interviews that are done on the show are edited in a way to create the illusion of the interviewer and the interviewee being in the same live space together as the audience. These terms of liveness create a sense of flow that overcomes fragmentation of space and is thrust into the viewer's home. The medium of this type of television also implicates the ideology of the family.

I myself greatly agree with most of what Feuer is saying, exc

Some common words found in the essay are:
Jane Feuer, Live Rockefell, Night Live, live television, idea liveness, breaks commercials, editing equipment, live greatly, type television, liveness smoothes, television television, produce live, live program,
Approximate Word count = 807
Approximate Pages = 3 (250 words per page double spaced)