...Ways to understand each other in an imperfect world

We see the ways that the popular media uses gender tensions everywhere. The truth is that sex sells, we know that. The challenge that advertisers face is: How to use it best. Some advertisers do this better than others and the ones that truly have an understanding of gender tensions will, in the end, sell the most. In my last paper, I explored how the company Abercrombie and Fitch uses gender tensions to sell their clothes. They have become among the masters in advertising and the business in booming. They cater to young adults and young adults only for one powerful reason: It is at this age in which the sexual tensions between male and female are greatest. Abercrombie and Fitch has found their niche.

At the same time as they prey on male female tensions, they also set the standard for what provides them, that is, they show these girls and guys who are observing each other. The photos deliberately express a kind of criticism in the eyes of these models, which, in turn, forces self-consciousness, which is closely related to insecurity.

Both companionship and sexual intimacy are highly reflective, that is, they both possess the inherent ability to reflect satisfaction level. In other words, if the sex is not so good and little time is spent together, it is likely due to a lack of satisfaction. If the partner and their company is simply less appealing, then both time spent together and quality of sex would go down. However, I would speculate that quality of sex has a higher rate of changeability than time spent together since experimentation in this area may be easier and more rewarding. Time spent together can be improved in amount and quality, which goes along with communication, but in order to improve new and exciting activities must be adopted. This could introduce conflict of interests and pragmatic obstacles which may inhibit experimentation in this realm. I am not suggesting that time spent together not be improved in quality and amount, simply that one must be careful not to stir up communicatio!

In my first paper, I explored how most humans inherently reach a point in their lives where they desire a companion. We reach a point where the 'playing' and the 'dating game' just aren't as fun anymore and what we want is commitment and stability. It is shown through the research of Scanzoni and Scanzoni (1988) that there are three main reasons why we come to this point. They are "companionship (someone to be with and do things with), empathy (someone who listens, understands, and cares), and physical affection (someone with whom love can be expressed through touch, caresses, and sexual intercourse)" (p. 314) These three reasons for desiring a constant, solitary mate are powerful ones which provide much security. They should be understood as a healthy, two way dependency which can, and I express, can bring joy and satisfaction.

Many researchers have proposed that communication is the essence of a successful relationship (Stinnett and DeFrain). Of the three expressive domains, fortunately this one retains a high level of all three abilities and is therefore the most powerful. It may be for this reason that communication is thought of as being the essence of a relationship. In many ways it truly is. Good communication, devoid of deceit can prove to be the most reward

Some common words found in the essay are:
Susan Spretcher, Abercrombie Fitch, Stinnett DeFrain, John Bushman, Scanzoni Scanzoni, Art Human, Gender August, Brady Bunch, Styles Reality, expressive domains, satisfaction content, gender tensions, quality sex, gender tensions sell, spent improved, women tend, happiness satisfaction, level satisfaction, paper explored, happiness satisfaction content, powerful reason, spent quality sex, expressive domains fortunately,
Approximate Word count = 1528
Approximate Pages = 6 (250 words per page double spaced)