Interactive Television
Technology is now innovating new ways to view information. Technologies that once existed by themselves are now coming together as one. Television, communication, and computer industries are merging their technologies, and the result is interactive television. Large corporations are betting that if interactive television is offered to the public at a reasonable price, Americans will eat it up. However, interactive television will not be as lucrative for corporations as many of them think. It has a lot of interesting possibilities with a great deal of potential for advertisers. But interactive television requires concentration and an intensity level of viewing that most Americans do not have. Americans use television as a background while they do other chores or eat dinner. They like to watch television in groups, not by themselves. The problem with interactive television is that it works best with a focused individual viewer without distractions. It also requires the user to remain indoors for long periods of time that people don’t like to do. Human beings are social animals. It is this fact that will keep them from being glued to their television sets. Clearly these factors will not allow interactive t
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Approximate Word count = 1389
Approximate Pages = 6 (250 words per page double spaced)
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