" Markdowns are downward adjustments in retail prices, often called reductions ". (Merchandise Buying and Management, John Donnellan) An article, Free Up Space and Money by Reducing Markdowns, by David Wing, discusses the best ways to get markdowns out of the store, giving the retailer more space to sell full priced items. I found this article very informing and also very helpful to somebody in the retail merchandising business.
As stated in the textbook, markdowns can be represented as percentages off of the actual retail price, or stated in markdown dollars. According to the arti
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