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Considerations in International Marketing

Chapter 7: The International Legal Environment: Playing by the Rules

1. Differentiate among Code Law, Common Law, Islamic Law, and socialist legal systems, and explain the implications that each may have on the activities of international marketers.

Common Law V The basis for common law is tradition, past practices and legal precedents set by the courts through interpretations of statutes, legal legislation and past rulings

Code Law V is based on an all-inclusive system of written rules (codes) of law. Under code law, the legal system is generally divided into three separate codes: commercial, civil and criminal.

Implications between the above arise the areas of contracts and Intellectual Property rights. Under common law, ownership is determined by use. Under code law, ownership is established by registration.

Islamic Law V The basis for Islamic law is the interpretation of the Koran. It encompasses religious duties as well as the secular aspect of law regulating human acts. Islamic law defines a complete system that prescribes specific patterns of social and economic behaviour for all individuals.

„h Prohibition against the payment of interest

„h Prohibition against investment in activit


Socialist systems V Countries such as China and Russia are hampered because they did not have commercial legal systems in place and instead had to start from scratch.

II. Arbitration V the parties involved select a disinterested third party as a referee to determine the merits of the case and make a judgment that both parties agree to honor. In most countries agreements are enforceable by law.

Chapter 8: Developing a Global Vision

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A. On the basis of jurisdictional clauses included in contracts

d) Language and comprehension V equivalent concepts do not exist between all languages. Literacy is low in many countries making written surveys useless. Varying dialects and different languages within countries can make national surveys impractical.

b) Reliability of data V many foreign countries are prone to being overly optimistic in their official statistics, due to national pride or coerced data collection. Economic reporting may be "adjusted" because companies have to make their production figures match the figures the submitted for tax purposes, which may also be fabricated. Developing countries obviously have an interest on increasing the positive economic information about their country given the competitive market for attracting international firms and the level of investment at stake.

There is hope that the European Union will soon begin adopting a common commercial code that will make understanding that much easier.

ies that violate the Shari'ah; such as businesses dealing with gambling, alcohol etc.



Some common words found in the essay are:
Describe Five, III Litigation, Comparability Data, Gathering Ability, IV Identify, Green Laws, Process Marketing, VI Discuss, China Russia, Court Hague, market research, islamic law, common law, code law, data collection, research process, economic development, legal systems, intellectual property, data collected,
Approximate Word count = 2083
Approximate Pages = 8 (250 words per page double spaced)


  

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