Turan: Modern Television
Pumped-up Films With Nothing to Show The article "Opening weekend becoming be-all, end-all for movies" by Kenneth Turan argues that modern movie producers are more interested in generating revenue than making quality content for movies. Large advertising campaigns, marketing research, and speculative producers are making movies more and more like one hit wonders of the 80s. Specifically, Turan wants to bring light to the tactics of movie producers to the general public, in hopes of letting producers realize that the people does will not stand for movies with little or no content. In his article, good movies and bad movies are compared to stock market prices. Shrek and Momento were classified as stable movies that were consistent through several weeks during the summer. Movies such as Tomb Raider, The Fast and the Furious, Cats & Dogs, and Jurasssic Park III were viewed as dot com bombs that did well their first weekend, but then dropped in sales by as much as 40 - 60 percent by the end of the second weekend. How do so many movies do so well during the first weekend and drop in sales by so much the second weekend? According to Turan, movie producers are to blame. His emphasis is on how producers are more interested in
. . .
Some common words found in the essay are:
Braves Brave's, Tom Hanks, According Turan, Specifically Turan, Kenneth Turan, Park III, Shrek Momento, Pumped-up Films, movie studios, movie producers, movie industry, word mouth, social artistic value, viewing public, economic equation, mouth movie, easily influenced, popular culture, film industry, movie industry supply, word mouth movie,
Approximate Word count = 1005
Approximate Pages = 4 (250 words per page double spaced)
|
