CEO's

A detailed Summary of CEO's

If you were to ask me what I wanted to be when I graduate, I would give you an answer that you would not likely expect. It would be something that is impossible to be right out of college, but it is my main goal. That job is that of a CEO. I enjoy being a leader and making an impression with everything I do, but I was unsure if that was material for a future CEO. I found a book that really struck my attention because it is a book about fifty of the nations most successful businessmen. This book is "Lessons from the Top" by Thomas J. Neff and James M. Citrin. It reveals insights and gives you a closer look at their million dollar ideas and what sparked them.

This book profiles fifty of the nations best CEO's and highlights at the end on six principles that all of them more or less share. The six principles to successful management by Neff and Citrin are:

1) Live with Integrity and Lead by Example

2) Develop a winning strategy or "Big Idea

5) Create a Flexible, Responsive Organizations

6) Reinforcing Management and Compensation

These principles are not in a particular order or should not be done one at a time, but these are somethi

Many would say that coming up with a good idea is one thing but executing it is quite another. Not only must leaders come up with the good ideas but also they must be the right ideas. The pro's say a successful leader must go to the company's roots and build on the things the organization truly does best and connect it to the customers needs. This will take you from simply making and selling products to creating remedies for customers.

Creating a flexible as well as a responsive organization can be tough in today's always changing market. In today's world the successful CEO's will be those who breakdown slow, overly formalized hierarchies and decision -making processes. Business leaders have structured their organizations to be able to make decisions quickly. Everything is speed if you want to be competitive rather it be research and development, financing, or production. CEO Bob Tillman of Lowe's Companies says, " We adapt to the way the customer wants to shop". The ability to sell your product many different ways is a competitive edge many companies strive for. Dell Computer Company made it available for buyers to get it straight from the manufacturer. As Dell's company grew they adapted for example Dell made it available to buy straight from the web. Michael Dell thought of this brilliant idea as a college freshman and fifteen years later people are still trying to figure out how to sell directly to the customer. He personally revolutionized the market on how fast the customer can receive a custom made product.

The second principle for successful management is trying to develop a winning strategy or a "Big Idea". Larry Bossidy of AlliedSignal said, " I think the most significant challenge that businesses will be facing over the next few years is the acceleration of intensity. Because of that, you need to be in a business where you have a competitive advantage or you will be killed." As a leader, which every CEO must be, they are the inventor of this creative winning strategy, based on the company's competitive advantages and fundamental customer needs. The CEO of AIG says, " The CEO must be the top strategist." Fred Smith, the CEO of Federal Express credited The Harvard Business Review for providing "kaleidoscope thinking."

ng that should be implemented in your company around the clock.

The third key is to build a great management team. Michael Dell of Dell Computers says, " One person cannot do anything alone" and in correlation Steve Case, CEO of A

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Approximate Word count = 1684
Approximate Pages = 7 (250 words per page double spaced)

Category: People