Ford Motor Company

A detailed Summary of Ford Motor Company


Ford Motor Company is a global corporation made up of the world's most recognizable cars, trucks, and Suv's (www.fordmotorcompany.com). It consists of eight major companies that can be separated into three categories based on their origins. First there is Mazda, which comes from Japan. Next we have the American automotives, which are Ford, Lincoln, and Mercury. The third group consists of European cars, and they are Land Rover, Aston Martin, Jaguar, and Volvo. Together they make the Ford Motor company the world's second largest manufacturer of cars and trucks.

The Japanese company offers consumers a wide range of prices, because of this people of all economical stature buy their products. Together the three American companies provide the same price ranges. Finally, the European line is strictly for the high rol


At last we come to the third group. All these companies fit well together because of their prices, they are all priced over $36,000. Land Rover provides amazing SUV's to those who have the ability to purchase them. The next three, with the addition of Lincoln, make up the Ford Motor Companies 'Premier Automotive Group'. These three companies aim their sales at upscale consumers worldwide. The Aston Martin is known for it's high-tech products, and it's high prices as well. Jaguar is an amazing car that combines sportiveness, elegance, and raw power. Volvo itself stands for safety, durability, and a premium mode of transport. One cannot drive down any road without seeing a Volvo at some point. The European cars provide toys for even the wealthiest of people and back their prices by producing the most precise and

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Approximate Word count = 549
Approximate Pages = 2 (250 words per page double spaced)

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