Business Plan
A detailed Summary of Business Plan
Located in a high student traffic area, The Stationery Stop has easy access to its clientele. The business itself requires very little space for establishment and occupies only about 15 ft by 12 ft of space. The Stationery Stop is such a small organization, no facilities are required to maintain daily operations, there are no machines besides the cash register and a computer. There are no bathroom facilities provided because the business is only open for 2 hours a day and its employees and workers have access to the facilities provided by Heritage College. The cost of employee wages is hardly a concern for the business because 7 operating hours a week are filled with workers who are third year students in the business administration program. These workers do not earn a wage for they earn credits as working at The Stationery Stop is required as part of their b

The business' main objective is to provide stationery goods and various academic necessities to its clientele with ease and convenience. However, the store's primary objective is to provide the third year business students with hands on experience at running a business operation. The Stationery Stop is categorized as a convenience goods store specializing in academically related products. The Stationery Stop stocks over 140 products and over 14 product lines including books, clothing lab coats, lab books, candy, chocolate bars, bus tickets, pens, pencils, disks, paper, graph paper, rulers, erasers, staplers and many more.
The Stationery Stop has generated sales of $16020 in 2000 and generated sales of $11425 in 1999 and $11319 the year before that. Estimating future sales growth of the business may not be accurate because of the limited control The Stationery Stop has over its market share. Althou
Some common words found in the essay are:
Stationery Stop, Heritage College, Strategy Marketing, Production Level, stationery stop, Stationery Stop's, Size Located, heritage college, business students, market share, stationery stop generated, target market, facilities provided, marketing concept, generated sales, concern business, entire market,
Approximate Word count = 609
Approximate Pages = 2 (250 words per page double spaced)
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