Subliminal Messages, Do They Work?
Have you ever asked yourself if subliminal audiocassette tapes really work? These audiocassette tapes produce everything from quick weight loss to peace of mind. Well, Professor Philip M. Merikle of the University of Waterloo Ontario did a study on this exact topic. Professor Merikle noticed an increase of sales in commercially made audiocassettes, which haul’s in now about $50 million annually. With this observation Professor Merikle stated that these tapes were produced with a subliminal message. Along with this statement he continued saying that commercially produced subliminal tapes can be detected in some way. First, he is going to check each cassette to see if it contains a “placebo” by using the spectrographic voice-analysis technique. Second, he is going to expose the tapes to human participants and ask if they heard a noise plus a message or if they just heard a noise alone. After this experiment Professor Merikle concluded that no information is perceived from these cassettes. Professor Merikle’s studies have been the most quoted on the topic of subliminal messages on audiocassettes after doing this experiment.In response to this experiment Professor Eich, Hyman and Urban claim that you cannot make such claims that th
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Approximate Word count = 2692
Approximate Pages = 11 (250 words per page double spaced)
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