The first label-less class consists of labels such as target, kmart, big w, and best & less. These are the kinds of clothes that, although they have a high practical value, their stylistic and status value runs a little low, which is why logos and symbols of their brand are not shown on the outside of the clothing.

The large labels class consists of clothes displaying Nike, Puma, Nautica, Fubu, Mooks and Esprit logos on their clothes prominently.

The small, encrypted labels class consists of designers that display logo's on their clothes, however these are either only a small label, or encrypted so that only a certain social group will recognise them. These designers are RL - Ralph La

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Apart from distinguishing a financially higher social group, designers are aware that many will buy their products purely because of what they represent, the image portrayed, and the effect they will have on others. Which is why they label their lower range of clothing to be easily identified, so the wearers can identify themselves, and be identified as a member of a specific social clique.

uren, CK - Calvin Klein, Tommy Hilfiger and FCUK - French connection UK.

The second label-less class includes the likes of Gucci, Versace, Armani, Calvin Klein, Tommy Hilfiger and Ralph Lauren. These are prestige designers whose expensive line of clothing doesn't need labels and logos to be recognised.

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