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The Not So Evil Corporation

No one can argue that Ralph Lauren has established an empire. Ralph Lauren’s business acumen and style have elevated him to a position which enables him to portray the ideal American life, style and culture in the products he sells worldwide.

Diving into retail with a dream and 26 boxes of ties in 1967, Mr. Lauren hit the streets selling. Today he celebrates the 35th year of his company, Polo Ralph Lauren, as it has grown to become a $10 billion dollar global business that produces designer clothing, fragrances, home collections, and even paint.

One way Polo Ralph Lauren has been so successful is that fact that they do not own a factory. This lets the company avoid costly liabilities, giving them power and flexibility. Due to Polo’s huge buying power they can get contractors to build new factories in third world countries. In these countries where the workers are many but opportunities are few they bring in new technology

. . .
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Approximate Word count = 647
Approximate Pages = 3 (250 words per page double spaced)

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