McDonaldization

A detailed Summary of McDonaldization

The car wash industry is one sector of society that has become dominated by the four

aspects of McDonaldization. In many cases, these four aspects are easier to point out in

the car washing industry than they are in the fast-food industry that George Ritzer

explored. Nearly all areas of society seem to be in some way affected by the different

According to George Ritzer, efficiency is the quickest and easiest way to reaching

an end (40). The car wash industry is a good example of an aspect of our society that is

dominated by this principle of McDonaldization. Perhaps the most obvious example of

efficiency in the car washing industry is the use of the conveyorized car wash. Both the

car wash I formally worked at and the two car washes described in the articles use a

conveyorized system of washing cars, in which cars are placed on a moving belt that goes

through spraying water and moving bristles. This is a much more efficient method of

cleaning cars than acutally hand washing the cars at home. It takes much less time and

effort. Another example of efficiency, according to the article on the Scrubadub Auto

Wash, is the use of recycled water. This helps to preserve tons of gallons of water

The final aspect of McDonaldization that is present in the car wash industry is the

the quantity of cars that could be washed in a day. This puts an incredible amount of

quickly finish a car. This results in low quality work. George Ritzer also mentions that

customers that they feel might be interested. A final example of the calculability of car

This is the case with the car wash industry as well. The employees work in awful weather

and Scrubadub Auto Wash. The employees must wear uniforms. When I was an

Low quality work is a direct result of the emphasis on quantity (Ritzer 62). According to

clean cut. Also, the employees of car washes have scripted things to say to customers,

they come to the wash. The McDonaldization of the car wash industry proves that there

Approximate Word count = 1423
Approximate Pages = 6 (250 words per page double spaced)

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