In the article "All Together Now" in the Feb. 1, 1998 issue of CFO Magazine, the author, Cathy Lazere, explains why budgeting and forecasting must be linked with planning and performance. Most managers despise the thought of budgeting and forecasting because the processes are so time consuming. The two are seen by management as a way to appease the people at the executive levels. The main problem is that budgeting and forecasting are not usually linked with strategic planning and performance measurement. In a survey, many readers of CFO Magazine stated that a lack of a clear strategy was t
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