The language of the newspapers is quite special and the writer of a certain article should be really careful in choosing the right word or phrase. In England the quality papers appeared before the tabloids, which where to satisfy the reader¢s demand for less exacting reading matter. Broadsheets are quality papers which include long information articles and editorial comments, comparatively few illustrations. Thei main aim is to provide readers with comprehensive coverege and analysis of the international and national news of the day. They use a serious tone formal a wide vocabulary and standard English. The best selling quality papers are "The Daily Telegraph”, "The Times ", "The Guardian”. .
Tabloids are printed in half broadsheet size, called also "popular press” They contain short articles and lots of photos. The language of the headlines can be analysed from many points of view: lexically, gramatically and stylistically. Headline language is elliptical and compressed.It is very important for the readers to study and to understand the headlines in order to be able to interpret them and to make a certain selection of what they read. As we all know there is a close connection between the press, the reader and the events . The role of the headlines is mainly that of offering the chance to the reader to choose . The headlines can be clasified according to the role they have . In terms of the topic we can distinguish between news headlines, which give a summary of the news story. Most of them are written in a straightforward style not very difficult and their function is mostly informative. The second type is feature headlines, that presents unusual or amusing stories. Headlines usually stimulate the interest of the reader for the content of the article. .
Most headlines are written in a special style which is a direct result of restrictions on space,or of the need to attract the reader¢s attention.