These discussion and/or activities can be a major cause for change in an individuals political concerns and opinions. .

             Media.

             Newspapers, radio, and television are part of our everyday lives. They offer information that keeps us informed about the political activities of our world. Although the media offers a vast amount of information most people use it primarily for entertainment purposes. When people use the media for information they tend to select only what interests them and supports their particular political views. .

             When a major political event occurs within our lifetime, the media is generally the only source we have to gain information. The media does however have a major flaw in that sometimes it can cause people to become disaffected and cynical with the continuos coverage of lengthy campaigns and political scandals.

             Secondary Groups.

             A secondary group is a group that individuals join voluntarily. People belong to many different types of organizations; some of these have an impact on their political views while others have no impact.

             A secondary group may have an impact if an individual can identify the groups" values and relate it to an aspect of politics. This is most likely to occur if the group engages in political activities designed to promote their specific ideas. .

             There are some secondary groups that an individual may choose to join that merely joins together people who already hold the same values and objectives. Since these people already have the same opinions there are not likely to form new ones, but they tend to reinforce the beliefs and opinions the members already have formed. .

             Agents for political socialization influence every individual, and continue to influence us throughout our entire lifetime as our knowledge and values change in response to life"s changes. .

             People are not born with political ideas, nor do we manufacture them: We learn them through a process called political socialization.